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Allinson Bakers' Grade packagingAllinson Baker's Grade packaging
Kate Claasen Recruitment identityKate Claasen Recruitment identity
Woolworths Group graduate recruitment campaignWoolworths Group 'You' campaign
Woolworths Group staff rewards materialsWoolworths Group employee rewards
Flag World flash site'Flag World' flash site
Addenbrookes Space Programme car parking campaignAddenbrooke's 'Space Programme'
Prudential plc Christmas e-cardPrudential plc Christmas e-card 2004
Prudential plc Christmas e-cardPrudential plc Christmas e-card 2003
rio tinto health, safety, environment and community report 2003Kier Group graduate campaign
Bryt website and marketingBryt website and marketing
Taylor Vinters websiteTaylor Vinters website
UCL people magazine redesignUCL people alumni mag redesign
CGA websiteCGA website
East of England Pink Picnic event programmeClyde&Co graduate campaign
pop idol star, helen obrien promotional materialsChevronTexaco report 2003
pop idol star, helen obrien promotional materialsOpportunity Manchester website
Woolworths Group graduate recruitment campaignVarious concept illustrations
paulhc branding and promotional materialspaulhc self promotion

 

Clyde&Co graduate recruitment campaign

Client:
Clyde&Co (major city law firm)

Brief:
Devise a theme for a new graduate recruitment campaign, and implement across brochure and press adverts.

Solution:
My approach was one which acknowledges the intelligence of law undergraduates, but pesenting the frank answers from a variety of Clyde&Co lawyers to ten intriguing questions.

The questions also provided intrigue for the adverts which ran in the major student publications.

Campaign designed by paulhc while employed at Flag.



Graduate brochure cover and spreads

 


Student press advertisment

 

     
 
 
all images and work © paulhc 2003, except where stated